Content Strategy - Feed Archive
// filter(tags) Content Strategy (32)
Content Strategy
32 links (last 90d) · 55 links (all-time)
// february_2026 (3)
2026-02-26
How to make your content stand out in the age of AI
Highest rated content by MarTech Read time: 4 minutes · Marketing
Score: +3000
MarTech reveals strategies for keeping content fresh amid AI advancements. Tactic: Use AI tools to analyze content performance and identify areas for improvement. Play: Regularly update evergreen content to maintain relevance and engagement.
2026-02-24
HubSpot supercharges its media engine by buying Starter Story
by MarTech Read time: 4 minutes · Marketing
Score: +2800
MarTech reports that HubSpot has acquired Starter Story to enhance its media capabilities. Shift: HubSpot is expanding its content offerings to attract more marketers. Play: Monitor HubSpot's new content strategies for potential collaboration or inspiration.
2026-02-08
How smart B2B teams use video to win deals before they start
Highest rated content by MarTech Read time: 4 minutes · Marketing
Score: +3000
MarTech outlines how B2B teams leverage video content to engage prospects early. Strategy: using personalized video can increase engagement rates. Tools: implement video marketing platforms to streamline content creation.
// january_2026 (2)
2026-01-30
OpenAI introduced Prism
by TLDR AI Read time: 4 minutes · Marketing
Score: +2300
OpenAI launches Prism, a collaborative writing environment natively integrating LaTeX for scientific and technical publishing. The platform targets researchers with real-time co-authoring and formula support, aiming to replace disjointed TeX workflows. Tactical implication: Pilot Prism for the next engineering blog post or whitepaper to streamline the "SME-to-marketer" review loop.
2026-01-18
3 strategies for killing AI slop in your email copy
Highest rated content by MarTech Read time: 4 minutes · Marketing
Score: +3450
Data from Jay Schwedelson shows AI-sounding language directly correlates with lower email engagement rates. MarTech outlines a three-step defense: mandatory messaging briefs, structure-first editing (AIDA for leads, PAS for mid-funnel), and line-level 'sweeps' adapted from Copyhackers. Tactical implication: Implement a 'Rule of One' sweep on all LLM drafts to ensure every sentence conveys exactly one idea before approval.