Growth Tactics - Feed Archive

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Growth Tactics (89)

Growth Tactics

89 links (last 90d) · 150 links (all-time)

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2026-02-16

How to increase conversions with Launch Locations, the newest feature from Agentforce Commerce

Highest rated content by Salesforce Read time: 4 minutes · Marketing
Score: +3000
Salesforce introduces Launch Locations, a feature that optimizes high-impact areas like search bars to boost conversions. Tool: Use Launch Locations to enhance user experience on product detail pages. Play: Implement this feature to test conversion rates on your top landing pages this month.

2026-02-15

The AI era needs strategists grounded in expertise and guided by context

by MarTech Read time: 4 minutes · Marketing
Score: +2900
MarTech outlines the necessity for AI strategists to possess deep expertise. Strategy: Leverage data-driven insights to inform marketing decisions. Action: Develop a framework for integrating AI insights into strategy.

2026-02-14

AI ROI confidence is slipping, and that’s not a bad thing

Highest rated content by MarTech Read time: 4 minutes · Marketing
Score: +3000
MarTech highlights the current challenges in AI ROI confidence among marketers. Strategy: understanding the evolving landscape is crucial. Action: reassess your AI investments to align with realistic expectations.

2026-02-13

America's $1T AI Gamble

Highest rated content by TLDR AI Read time: 4 minutes · Marketing
Score: +3000
TLDR AI highlights the economic implications of AI investments in the US. Growth: AI investments must yield returns for sustained economic growth. Strategy: Companies need to align AI initiatives with business objectives.

OpenAI and Google reveal competing visions for AI ads

by MarTech Read time: 4 minutes · Marketing
Score: +2800
MarTech discusses the contrasting strategies of OpenAI and Google in AI advertising. Strategy: Each company proposes unique approaches to integrate AI into ad campaigns. Tools: Understanding these strategies can inform marketers' ad tech choices.

2026-02-12

How to design marketing organizations for AI learning and scale

by MarTech Read time: 4 minutes · Marketing
Score: +2900
MarTech outlines the necessary design for marketing organizations to effectively integrate AI. Structure: organizations must adapt to support AI-driven strategies. Action: implement training programs to enhance team capabilities in AI utilization.

Breaking free from data prison with a roadmap to unified customer insights

by MarTech Read time: 4 minutes · Marketing
Score: +2800
MarTech breaks down the importance of unified customer insights for effective marketing. Data Strategy: organizations should consolidate data sources for better analysis. Action: prioritize data integration to enhance customer understanding and targeting.
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