Growth Tactics - Feed Archive
// filter(tags) Growth Tactics (82)
Growth Tactics
82 links (last 90d) · 160 links (all-time)
// june_2026 (4)
2026-06-03
Top 10 Free Email Marketing Tools For Small Businesses and Startups
Highest rated content by Salesforce Read time: 4 minutes · Marketing
Score: +3000
Salesforce lists the top free email marketing tools available for small businesses and startups. Tool: Options include Mailchimp, Sendinblue, and HubSpot. Play: Evaluate these tools for cost-effective email campaigns to enhance customer engagement.
How to activate first-party data across the B2B journey
by MarTech Read time: 4 minutes · Marketing
Score: +2900
MarTech explains strategies to activate first-party data throughout the B2B customer journey. Tactic: Use CRM integrations to personalize outreach. Data: Leverage customer insights to improve conversion rates and retention.
2026-06-02
Industry Insider: 5 Martech Trends to Watch This Summer
Highest rated content by Salesforce Read time: 4 minutes · Marketing
Score: +3000
Salesforce reports that shifts in data strategy, AI adoption, and platform consolidation are reshaping customer data actions. Trend: Brands are increasingly integrating AI to enhance real-time customer interactions. Tactic: Evaluate your current martech stack for opportunities to consolidate platforms and improve data flow.
2026-06-01
Why marketing measurement needs triangulation
by MarTech Read time: 4 minutes · Marketing
Score: +2800
MarTech argues that triangulation is essential for accurate marketing measurement amidst complex data landscapes. Benchmark: Use multiple data sources to validate marketing performance. Risk: Relying on a single metric can lead to misleading insights.
// may_2026 (3)
2026-05-31
How to use B2B PR to shape what AI recommends
Highest rated content by MarTech Read time: 4 minutes · Marketing
Score: +3000
MarTech explains how B2B PR strategies can influence AI recommendations by optimizing content for AI algorithms. Tactic: Focus on creating high-quality, relevant content that aligns with AI's data processing methods. Play: Regularly update content to maintain its relevance and visibility in AI-driven platforms.
How Google Marketing Live 2026 is Reshaping Ad Tech: 5 Tactics for Marketers
by Google Read time: 4 minutes · Marketing
Score: +2600
Google Marketing Live 2026 shipped new ad formats and features: Business Agent for Leads (AI chatbot in ads), AI-powered Shopping ads with custom product explainers, Ask Advisor (Gemini assistant for Google Ads and Analytics), and Ads in AI Mode with Preferred Sources support. Ads now appear in 25.5% of AI Overview results (up from 5.17% in early 2025). Tactical implication: update your Shopping Feed metadata to enable AI-generated explainers; test Business Agent for Leads on 1 product line as a lead capture experiment for 30 days.
2026-05-29
Explore insights from global enterprise leaders
by TLDR AI Read time: 4 minutes · Marketing
Score: +2900
TLDR AI shares insights from enterprise leaders at Yahoo, Mercedes-Benz, and AWS on building strong data foundations for AI. Strategy: Focus on data governance and AI implementation for scalable growth. Tactic: Leverage expert advice to optimize database management and AI deployment.