Marketing Automation - Feed Archive
// filter(tags) Marketing Automation (38)
Marketing Automation
38 links (last 90d) · 75 links (all-time)
// may_2026 (5)
2026-05-12
You could already have the data AI needs to deliver value
by MarTech Read time: 4 minutes · Marketing
Score: +2800
MarTech reveals that many businesses already possess the data necessary for AI to deliver significant value. Tool: Use existing CRM and analytics data to train AI models. Play: Audit current data assets to identify opportunities for AI-driven insights and automation.
2026-05-07
5 Tips for Marketers to Get Started with Salesforce Flow
Highest rated content by Salesforce Read time: 4 minutes · Marketing
Score: +3000
Salesforce provides five actionable tips for marketers to effectively onboard and utilize Salesforce Flow for automation. Tool: Leverage Salesforce Flow to streamline repetitive tasks and improve workflow efficiency. Play: Implement these tips to enhance your marketing automation strategy this week.
2026-05-05
How Salesforce Personalization Learns Which Offers Drive Revenue
by Salesforce Read time: 4 minutes · Marketing
Score: +2800
Salesforce explains how its personalization tool connects marketing engagement to sales revenue. Tool: Maximize Revenue with Promotions identifies high-performing offers. Play: Integrate personalization strategies to boost conversion rates and revenue.
2026-05-03
AI-powered martech releases and news: May 1
by MarTech Read time: 4 minutes · Marketing
Score: +2800
MarTech's May 1 roundup catalogs four launches worth piloting: Puntt AI's compliance agents review creative, product, and legal copy in real time against internal guidelines and global regulations; Apollo.io's ChatGPT app (powered by its MCP server) lets reps search 230M+ B2B contacts, enrich leads, and update CRM from one chat conversation; Outreach Omni and Agent Studio let RevOps build and schedule custom revenue agents; Artlist Studio auto-generates video timelines from creator inputs. Tactical implication: pick the one that maps to your biggest current bottleneck (compliance review, outbound, or video production) and pilot it in a single team this month.
2026-05-02
The art of doing more with less: The new marketing operations stack
Highest rated content by MarTech Read time: 4 minutes · Marketing
Score: +3000
MarTech reveals that marketers are increasingly adopting leaner operations stacks to maximize efficiency amid budget constraints. Tactic: Prioritize automation tools that integrate seamlessly with existing systems. Shift: Focus on data-driven decision-making to optimize resource allocation.