ROI AI Marketing Feed (Page 2) - yfx(marketer)

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ROI (4)

ROI AI Marketing Feed (Page 2) - yfx(marketer)

What is the ROI feed? The ROI feed is a curated repository of AI marketing links and workflows. It features tools, tactics, and data-driven strategies for operators to build and grow.

4 links (last 90d) · 6 links (all-time)

// january_2026 (1)

2026-01-15

New Forrester study: Fragmentation is killing AI ROI

by Miro Read time: 4 minutes · Marketing
Score: +3520
A 2025 Forrester study of 500+ leaders reveals 75% believe current AI tools focus too much on individual productivity rather than team outcomes. 69% report friction from tool switching, while 83% demand shared AI canvases for collaboration. Tactical implication: Consolidate AI adoption around shared workspaces (like Miro or Notion) rather than individual chat interfaces to reduce context-switching costs.
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