Growth Tactics - Feed Archive
// filter(tags) Growth Tactics (89)
Growth Tactics
89 links (last 90d) · 150 links (all-time)
// january_2026 (7)
2026-01-11
How AI agents will reshape every part of marketing in 2026
Highest rated content by MarTech Read time: 6 minutes · Marketing
Score: +3090
McKinsey reports 62% of organizations are experimenting with agentic AI, while 97% expect conversational agents to be mainstream within 3 years (Acxiom). MarTech argues brands must optimize for "Share of Model" by exposing catalog/loyalty data via APIs for autonomous buying agents. Tactical implication: Audit product data schema today to ensure it is machine-readable for agent crawlers.
2026-01-10
5 Key Enterprise SEO And AI Trends For 2026
by Search Engine Journal Read time: 4 minutes · Marketing
Score: +3320
BrightEdge data reveals 34% of AI citations originate from PR coverage, while 10% come from social channels. 'Agentic' crawlers like GPTBot require plain-text efficiency rather than JavaScript-heavy experiences. Tactical implication: Strip JavaScript dependencies from core informational pages and implement schema markup that explicitly defines pricing and availability for agents.
2026-01-08
xAI's massive new $20B raise
by The Rundown AI Read time: 4 minutes · Marketing
Score: +3000
The Rundown AI highlights xAI's significant funding round to enhance its Grok chatbot and data infrastructure. Funding: $20 billion raised. Strategy: Scaling AI capabilities for marketing automation.
The Future of Business Is Fast: Watch For These 3 Tech Trends
by Salesforce Read time: 4 minutes · Marketing
Score: +2900
Salesforce breaks down essential tech trends shaping fast-growing businesses. Trends: AI integration, automation, and data utilization. Action: Adopt these trends to enhance marketing strategies.
2026-01-05
The best AI visibility tools that actually improve lead quality
by HubSpot Marketing Read time: 4 minutes · Marketing
Score: +2500
HubSpot Marketing outlines effective AI visibility tools for lead generation. Tools: AI visibility tools. Strategy: Focus on improving lead quality. Action: Integrate selected tools into marketing workflows.
2026-01-04
Instagram's AI-driven identity crisis
by The Rundown AI Read time: 4 minutes · Marketing
Score: +2830
The Rundown AI reports on Instagram chief Adam Mosseri's pivot away from the 'curated feed' aesthetic. Shift: Gen Z usage data shows a migration to 'unflattering candids' and DMs over polished grids. Trust: IG is exploring cryptographic signing to verify human-captured media vs AI generations. Action: test 'raw', personality-driven video content to align with the platform's push for authenticity.
How To Get The Perfect Budget Mix For SEO And PPC
by Search Engine Journal Read time: 4 minutes · Marketing
Score: +2400
Search Engine Journal frameworks a 70/30 budget split between PPC and SEO for balanced growth. Strategy: allocate 70% to PPC for immediate product launches, shifting to SEO for long-term CAC reduction. Adaptation: invest SEO budget into schema markup and structured data to capture AI Overviews. Action: model a 6-month budget scenario that transitions spend from paid acquisition to organic compounding.