Growth Tactics - Feed Archive

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Growth Tactics (91)

Growth Tactics

91 links (last 90d) · 150 links (all-time)

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2026-04-17

Adobe and Canva releases push AI deeper into creative workflows

by MarTech Read time: 4 minutes · Marketing
Score: +2900
MarTech reveals that Adobe and Canva have integrated new AI capabilities to enhance creative processes. Tool: Adobe's AI features assist in automating design tasks. Play: Marketers can leverage these tools to reduce manual design efforts and focus on strategic initiatives.

2026-04-14

How To Measure PPC Performance When AI Controls The Auction via @sejournal, @brookeosmundson

Highest rated content by Search Engine Journal Read time: 4 minutes · Marketing
Score: +3000
Search Engine Journal explains how to measure PPC performance in 2026 with AI-driven auctions and smarter attribution. Tactic: Use profit-based metrics and reporting frameworks tailored for Google Ads automation. Play: Implement these strategies to optimize AI-controlled PPC campaigns this quarter.

From swarms to product: Turning customer signals into scalable features

by Intercom Read time: 4 minutes · Marketing
Score: +2800
Intercom reveals how their swarm model transforms individual customer insights into scalable product features. Tactic: Leverage customer signals to drive product development. Play: Implement a swarm approach to enhance feature scalability and customer satisfaction this month.

2026-04-12

A 6-step AI workflow for building better seasonal campaigns

Highest rated content by MarTech Read time: 4 minutes · Marketing
Score: +3000
MarTech outlines a 6-step AI workflow to enhance seasonal marketing campaigns, emphasizing the use of AI for predictive analytics and personalization. Tactic: Implement AI-driven customer segmentation to tailor promotions. Tool: Leverage AI platforms for dynamic content generation to boost engagement.

2026-04-11

Enterprise AI Adoption

by TLDR AI Read time: 4 minutes · Marketing
Score: +2900
TLDR AI found that OpenAI is seeing rapid enterprise growth as AI becomes integral to core business workflows. Trend: AI is moving beyond experimentation into essential operations. Play: Evaluate your current AI implementations to ensure they are integrated into your core business processes.

2026-04-10

In the New Era of AI, You Need to Win Over Both Humans and Agents

Highest rated content by Salesforce Read time: 4 minutes · Marketing
Score: +3000
Salesforce argues that the age of agentic is transforming customer communication with four key strategies for marketers. Shift: Companies must balance engagement between human customers and AI agents. Tactic: Implement AI-driven personalization to enhance customer experience.
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