SEO - Feed Archive
// filter(tags) SEO (11)
SEO
11 links (last 90d) · 30 links (all-time)
// june_2026 (2)
2026-06-04
How a 200-person company competes with a $160B giant in AI search
Highest rated content by Search Engine Land Read time: 5 minutes · Marketing
Score: +3000
Case study: Descript (200-person SaaS) competes with Adobe in LLM search results through content strategy. Data: Specific content tactics boost LLM visibility without paid ads. Tactical implication: audit your 5 core product topics; create substantive, data-backed guides and case studies targeting LLM indexing and optimize for natural language queries AI systems use.
IAB Tech Lab tackles the growing AI bot problem
by MarTech Read time: 4 minutes · Marketing
Score: +2700
IAB Tech Lab released formal guidance distinguishing beneficial crawlers (Google, Bing, Claude) from malicious scrapers, with robots.txt and HTTP header directives. Action: Public comment period through June 26, 2026. Tactical implication: audit your crawl logs this week to identify unauthorized AI scrapers accessing your content; implement IAB-recommended header rules to block bad bots while allowing legitimate LLM indexing from OpenAI and Anthropic.
// may_2026 (5)
2026-05-28
IAB Tech Lab Releases AI Crawler Guidance — Protect Your Content
by IAB Tech Lab Read time: 3 minutes · Marketing
Score: +2900
On May 27, IAB Tech Lab released formal guidance for publishers and marketers to manage AI crawlers, bots, and non-human traffic. New rules distinguish between beneficial crawlers (Google, Bing, Claude) and scrapers, with clear robots.txt and HTTP header directives. Tactical implication: audit your crawl logs this week to identify AI bots accessing your content; block unauthorized scrapers to protect proprietary data.
Get Picked Up by AI Overviews — Reddit Is the Secret Weapon
by Birdeye Read time: 4 minutes · Marketing
Score: +2700
Reddit is the most-cited domain in Google AI Overviews and ranks second for ChatGPT citations. Marketing posts that gain traction on r/marketing, r/DigitalMarketing, and r/SEO get pulled into AI-generated answers for millions of users. Key: Data-driven insights and honest case studies win; generic tips and spam lose immediately. Tactical implication: post 1-2 substantive Reddit comments weekly with specific numbers or tactics from your campaigns; this is free distribution to AI answer engines.
2026-05-26
Modern Local SEO & AI Visibility: How To Get Clients Into AI Results
by Search Engine Journal Read time: 4 minutes · Marketing
Score: +2800
Search Engine Journal reveals strategies for enhancing business visibility in AI-driven local SEO results. Tactic: Focus on effective keyword research to improve AI recommendations. Play: Update your local SEO strategy to include AI visibility techniques this month.
2026-05-12
The 90-Day AI Search Sprint: How To Rebuild Your Marketing For 2026 Visibility
by Search Engine Journal Read time: 4 minutes · Marketing
Score: +2900
Search Engine Journal outlines a 90-day plan to enhance brand visibility in AI-driven search results. Tactic: Implement AI-powered SEO strategies to boost search rankings. Play: Follow the 90-day sprint to optimize content and improve AI search visibility.
2026-05-03
How to build SEO agent skills that actually work
by Itay Malinski, Search Engine Land Read time: 6 minutes · Marketing
Score: +2600
Itay Malinski (Aloha Digital, 20+ years SEO) argues most so-called 'AI SEO skills' are just prompts and breaks down the four pieces a reliable SEO agent actually needs: tools, memory, templates, and a built-in review layer. He encodes proven methodology — technical audits, keyword clustering, competitive intelligence, content ops — into autonomous agent systems for clients rather than relying on chat-only workflows. Tactical implication: audit your current AI SEO workflow against the four parts this week and add the missing one — most teams skip the review layer and ship hallucinated audits as a result.