SEO - Feed Archive

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SEO

14 links (last 90d) · 38 links (all-time)

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2026-01-20

Marketing artificial intelligence (AI): 6 things marketers need to know about search and discovery in 2026

Highest rated content by Search Engine Land Editorial Read time: 4 minutes · Marketing
Score: +3780
Search Engine Land's 90-day AI visibility plan prioritizes 'answer-first' content and structured data to capture traffic from AI Overviews and chatbots. Brands seeing double-digit traffic shifts are moving beyond blue links to optimize for entity recognition and citation. Tactical implication: Audit top 20 pages for 'direct answer' structures and implement Schema.org markup to ensure AI engines can parse and cite your entity data.

2026-01-15

AI & SEO Crawlability Tester Tool Review

by Chris Long Read time: 4 minutes · Marketing
Score: +3030
Chris Long highlights the 'AI & SEO Crawlability Tester', a tool designed to simulate bot behavior and identify blocking issues for LLM scrapers. Ensuring crawlability is critical as AI search engines become primary traffic drivers. Tactical implication: Run a crawlability audit on your top 10 evergreen pages to ensure they are accessible to AI bots like GPTBot and ClaudeBot.

2026-01-10

LLM Optimization (LLMO): Get AI to Talk About Your Brand

Highest rated content by Semrush Read time: 4 minutes · Marketing
Score: +4040
AI search visitors are 4.4x more valuable than traditional organic traffic (Semrush). Google users now see LLM responses on 13.14% of all search results pages. Tactical implication: Deploy an `llms.txt` file for crawler accessibility and shift PR focus to earning mentions on high-citation domains like Reddit and Quora.

2026-01-08

GEO Replaces SEO: How AI Search Is Rewriting Discovery Rules in 2026

by Emmy Liederman / eMarketer Read time: 4 minutes · Marketing
Score: +4250
Daily AI search users in the US jumped from 14% to 29.2% in just six months (HigherVisibility). eMarketer analysis suggests Google is shifting to transaction-fulfillment while ChatGPT dominates high-intent research. Tactical implication: Audit your content for 'answer engine' readiness by placing key statistics and direct answers in the first 150 words of every post.

2026-01-07

6 things marketers need to know about search and discovery in 2026

by Constantine von Hoffman / MarTech Read time: 4 minutes · Marketing
Score: +3220
Bain & Company data shows 60% of searches now end without a click, as users pivot to AI assistants. Ryanair vanished from GPT-5 results despite high GPT-4 visibility, proving the volatility of 'compressed memory' indices. Tactical implication: Shift SEO focus from keywords to 'Cognitive Fit'—publishing structured data and direct answers that LLMs can cite without needing a click.
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