Email - Feed Archive
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2026-01-10
The State of Newsletters 2026
by beehiiv Blog Read time: 4 minutes · Marketing
Score: +3150
Paid newsletter revenue on beehiiv surged 138% to $19M in 2025, with the median time to first dollar dropping to just 66 days. Open rates remained steady at 41% despite volume growth to 28B emails. Tactical implication: Activate paid subscriptions immediately upon launch for niche content, rather than waiting for arbitrary free-subscriber milestones.
2026-01-09
Email marketing is becoming an agent-to-agent system
by Constantine von Hoffman Read time: 6 minutes · Email
Score: +3220
Gmail and Yahoo's AI summaries now act as gatekeepers, filtering emails before humans see them. Sinch data shows 42% of consumers demand personalized promotions, pushing brands toward "agent-ready" metadata over clever subject lines. Tactical implication: Audit email HTML to ensure key offers are machine-readable in the first 1KB of code for AI summarizers.
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